MyPrivateDance
In only a short period of time, MyPrivate Dance (MPD) has become one of the leading adult content sites on the internet and mobile phone.
The company behind MPD is Rock Entertainment Ltd (REL) , a UK registered company. The management of REL bring extensive management experience to this venture.
Current plans see an extension of MPD into related areas of growth. Interested investors to this business may contact initially enquiries@myprivatedance.com .
MPD in the news
TO create awareness for the site from the launch date, REL created an ambitious marketing initiative to draw attention to MPD.
A 100,000 square foot image of a pole dancer was painted into a field at Gatwick airport in view of passengers coming into land at the airport.
The story became an international sensation creating coverage for MPD in all corners of the globe.Here are just a handful of the stories that were written
Links
http://uk.current.com/google/GC03410
(Google News Channel main story)
International News Coverage
The greatest marketing campaign. Ever.
*ccrraaackle* This is your captain speaking. If you look out to your left, you can see the green rolling hills of Southern England's glorious countryside. If you look to your right, you can see a giant silhouette of a naked woman pole-dancing.*ccrraaackle*
Guess what, England? Thought that Gatwick Airport couldn't get any sexier?
Well, you're wrong.
Genius marketing such as MyPrivateDance.com's air-billboards will soon become the norm. I imagine that by the year 2010, PR companies will tie enough dead algae together to form a giant Nike Swoosh that will cover the Atlantic Ocean.
Nude dancer greets air travellers
POSTED: 1416 GMT (2216 HKT), June 14, 2007 cnn.com
Story Highlights
� Giant outline of naked pole dancer appears in field near London Gatwick airport
� The advert can be seen by passengers flying to and from the airport
� Local council says the ad was painted on the field without proper permission
� Campaign to Protect Rural England expressed disgust with the advert
LONDON, England (AP) -- A giant silhouette of a naked pole dancer painted on a field beneath Gatwick Airport's flight path is disturbing the British countryside.
The 100,000 square foot (9,300 square meter) advertisement is nearly invisible from the ground, but can be seen by airline passengers, Tandridge District Council spokeswoman Giuseppina Valenza said Thursday.
She said the ad was painted on the field without proper permission and that the council would take legal action if it was not removed.
Sports Media Gaming Ltd, the company behind the ad, said the council had no grounds for removing it. "I think they're unsure about their own regulations to be honest," director Stephen Pearson said. "We're not going to remove it at all."
This is not the first time that the company's ads have appeared near the airport.
In 2005, an ad for Lynx deodorant featuring a man fondling two naked women was washed off a nearby field after Unilever PLC decided to pull it, Pearson said.
The Campaign to Protect Rural England expressed disgust with the ad.
"It sets such a nasty precedent, using our landscapes just for advertisement," said Paul Miner, a planning campaigner.
Reader Comments
Pole naked dancer ad - The SUN
By SEBASTIAN LANDER
June 14, 2007
TAKE off from Gatwick airport could be about to get a little less exciting.
The giant silhouette of a naked pole dancer painted on a field beneath Gatwick Airport's flight path has been slammed by Tandridge District Council who want it removed.
The saucy 100,000 square foot advertisement is nearly invisible from the ground, but can be seen by airline passengers.
And the council say it was painted without proper permission.
Council spokeswoman Giuseppina Valenza said chiefs would take legal action if the ad was not removed.
But Sports Media Gaming Ltd, the company behind the titillating image, said the council had no grounds for scrapping it.
Director Stephen Pearson said: "I think they're unsure about their own regulations to be honest.
"We're not going to remove it at all."
This is not the first time that the company's ads have appeared near the airport and caused controversy
In 2005, an ad for Lynx deodorant featuring a man fondling two naked women was washed off a nearby field after Unilever PLC decided to pull it, Pearson said.
The expressed disgust with the ad.
Planning campaigner Paul Miner said: "It sets such a nasty precedent, using our landscapes just for advertisement."
Racy ad upsets Brit country folk
June 15, 2007 - 10:25AM - http://www.brisbanetimes.com.au/news/travel/racy-ad-upsets-brit-country-folk/2007/06/15/1181414521535.html - BRISBANE AUSTRALIA
A giant silhouette of a naked pole dancer painted on a field beneath Gatwick Airport's flight path is disturbing the British countryside.
The 9,300 square metre advertisement is nearly invisible from the ground, but can be seen by airline passengers, Tandridge District Council spokeswoman Giuseppina Valenza said .
She said the ad was painted on the field without proper permission and that the council would take legal action if it was not removed.
Sports Media Gaming Ltd, the company behind the ad, said the council had no grounds for removing it. "I think they're unsure about their own regulations to be honest," director Stephen Pearson said. "We're not going to remove it at all."
This is not the first time that the company's ads have appeared near the airport.
In 2005, an ad for Lynx deodorant featuring a man fondling two naked women was washed off a nearby field after Unilever PLC decided to pull it, Pearson said.
The Campaign to Protect Rural England expressed disgust with the latest ad.
Ad Causes Controversy In Skies Over Gatwick Airport
Fri, 15 Jun '07 - Aero News FLORIDA
Ya Gotta Admit... This WOULD Get Your Attention...
If the purpose of advertising is to capture the viewer's attention, then you can't argue that marketing agency Sports Media Gaming did its job. It recently painted a 100,000 square-foot advertisement in a field in Surrey, England, along the flight path for airliners arriving at departing from nearby Gatwick.
And what, you may ask, was being advertised? An erotic website... complete with the giant silhouette of a naked female pole dancer, that is visible to thousands of airline passengers each day.
You may see where we're going with this. A spokeswoman for the Tandridge Council has demanded SMG remove the ad, which the council says is illegal. SMG maintains it's perfectly fine, and since it can only be seen from the air is immune from council planning regulations.
"We are operating quite within our rights. We produce adverts that are only visible by people in the air. If the council own the rights to the airspace then we would be happy to hear from them," said Steven Johnson of Flightpath Media, a subsidiary of SMG.
The lurid ad has already attracted thousands of dollars of advertising revenue, he added... so much so, the company plans similar ads in the coming says in fields near Manchester, Leeds, and Stansted Airports.
Altogether over 200publications and websites from around the world reported on the story including CNN.com, Channel 4 news, Gulf News, Sydney Morning Herald. Additional live radio coverage on many international radio stations.
Reader Comments to the Gatwick Story
"The person who dreamed up this idea is a genius. It has succeeded in making me visit the website out of curiosity. Even a prestigious newspaper like the times has been recruited ,free of charge, to promote the business"
_____________________________________________________________________
Now that's what I call airveritsing! Good stuff
_____________________________________________________________________
both brilliant and sad...
It's a great idea, and it could generate more profit than crops.... It's sad because I can see in five years time that the world will be crammed with this stuff.
______________________________________________________________________
I think it's totally excellent! I can just hear the many Disgusteds of Tunbridge Wells whinnying and harrumphing into their Earl Grey or morning snifter, and I say, bravo for the people who managed to slip this one past the Blairstapo. But I expect they'll be forced to paint over it in due course, knowing how stupidly Politically Correct this country has become.
_______________________________________________________________________
Perrrrfect better then the 2012 London Olympics, at least there is nothing Flashing.and one can see 10000fett above the ground got the message.?????
Yes this is disgusting. It could at least show a bit of nipple.
MPD Advertising Campaigns
We have invested heavily into international advertising campaigns which included a great deal of online marketing, search engine optimisation and additionally pay per click to promote the site.
Additionally we have acquired advertising in leading lifestyle magazines including Maxim, Online Gambler and The Sun Newspaper. We will be increasing advertising spend. Below are two of the adverts you can expect to see in the press shortly.
MPD Promotions
MPD will be conducting a range of promotions. These will be competition led, allowing visitors to the site the chance to win trips to attend castings with the girls and photo shoots.
The first promotion involves the dressing up of 2 Smart cars. The cars will be driven around central London and distribute over 3,000 leaflets with a competition allowing people the chance to win these fabulous prizes.
|
